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Modeling Meaningful Metrics
Deconstructing Data Models
Burning Questions, Answered
Data-powered Messaging For True Personalization
Understanding Composable and Packaged CDPs
Understanding First-party Data
Understanding Zero-Party Data
Data Activation Is Not The Goal
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Agents
What is an AI Agent? Definitions, Inputs, and Outputs
AI Agents don't have to be LLM-based
What is an AI Agent? Definitions, Inputs, and Outputs