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Why it’s important to keep zero-party data fresh or up-to-date
Optimized onboarding, better engagement, and identity resolution.
Learn about the components that a CDP comprises to understand the difference between Composable and Packaged CDPs
Data quality, product relevancy, privacy, and better audience relationships.

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A quick overview of explicitly collected entity data and identity data.
An in-depth breakdown and the purpose of each subtype: event data, entity data, and identity data.
Characteristics, confusion, and ownership.
And probably replace the term altogether!
A complete guide on first-party behavioral data collection
The components of customer data in the context of product analytics.
Between Go-to-market and Data Engineering teams
CDP vs Reverse ETL w/ Jacques from CybersmartA smokin' hot topic and a guest who doesn't shy away from sharing strong opinions! Listen, Watch, or Read
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data beats

We aim to beat the gap between data people and non-data people via words, conversations, and beats.
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